What Do You Do?
I am the Editorial Director for Upworthy. Previously, I worked for The New York Times in a range of roles for seven years. In 2014, I was on the team that wrote the New York Times's Innovation Report.
I have been a reporter
, a multimedia producer, a digital editor for news and helped manage print-digital newsroom integration. Before coming to the Times, I worked in public radio at This American Life
and elsewhere. My work is best described as digital journalism strategy, new approaches to storytelling and trends in reader behavior that impact news organizations' effectiveness and reach. I have spent my career focused on narrative structure, attention management, and how principles in each discipline are applied to new platforms, and frequently speaks on that subject both nationally and internationally.
How Did You Get Started?
The web site Transom.org has a wonderful feature that explains how many alumni of the Salt Institute for Documentary Studies got their start in radio. My story was posted here: Life After Salt
. This description of her first job at The New York Times and how she found
it is explained in this piece: "From Public Radio to Multimedia"
. Another version of the tale is in the book, "Should I Go to Grad School."
If you are looking for similar radio training, I highly recommend the Transom Story Workshops
which are run by my former instructor, Rob Rosenthal — the best radio teacher around.